Blush Expands Eco-conscious ‘Gaia’ Line with 4 New Vibes Made of Proprietary BioTouch™

By on April 29, 2022

Garden City, NY – Blush is thrilled to announce that they have expanded their popular Gaia line of eco-friendly, sustainably made vibrators with the addition of four new vibrators all made with the company’s proprietary BioTouch™ material and boxed in eye-catching eco-conscious packaging.

The new additions are two small vibes equipped with ergonomic handles – the Eco Delight, available in Purple, and the Eco Love, available in Coral – as well as the Eco Bliss, a petite textured bullet vibe available in Lilac, and the sensually curved Eco Caress vibe, available in Aqua. All the newest Gaia items are IPX7 submersible waterproof and USB rechargeable. Additionally, each powerful vibe boasts 10 rumbly deep vibration settings.

BioTouch™ is Blush’s latest proprietary material and is made with natural rubber. This allows for Gaia’s new additions to offer the durable reliability that users demand with a sustainable, eco-conscious touch that few other brands can offer.

“When Gaia was created, there was nothing in the sex toy market that was made by sustainable material, and Blush set a new standard,” Blush CEO Verna Meng said. “We are thrilled to expand the line and introduce BioTouch™ to the world with these four new powerful vibes. We are so happy to be able to show the industry that using plant-based materials is possible, and we’re incredibly proud of Eco Delight, Eco Love, Eco Bliss, and Eco Caress and their simple, beautiful, and powerful designs.”

Gaia was initially created with six items using two popular styles: three slim lines and three mini bullets. Gaia was an immediate hit, and sales have doubled each year since 2018. Like all the materials Blush uses, BioTouch™ meets strict mechanical and chemical requirements and has high tensile strength and tear resistance, ensuring toys made with it will go the distance. Eco-conscious shoppers will be relieved to know that their pleasure product has minimal impact on the environment.

“It has been exciting to watch the demand and growth of the Gaia line,” Blush Sales Manager Nancy Cosimini said. “Intimacy products are all about giving people an opportunity to live and enjoy a healthy lifestyle. Sexual pleasure is a right, and intimacy products help it happen. When buyers turn on a Gaia item, I LOVE watching their faces. They are always pleasantly surprised!”

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