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CalExotics Is First with Retailers

By on July 21, 2016

Los Angeles, CA – CalExotics, the world’s most trusted name in pleasure products, is the inaugural winner of the Retailer Favorite of the Year Award by Storerotica Magazine. The award was presented at the 10th Annual Storerotica Awards, held in conjunction with the Adult Novelty Manufacturers’ Expo (ANME).

Susan Colvin, Founder, and CEO of CalExotics says “Retailer Favorite was the most prestigious award of the night. Retailers are the backbone of our business and are on the front line with consumers; it is an extreme honor to be the first to receive this prestigious award.”

CalExotics puts a large focus on retailer support. In sales, the team travels around the country visiting retail locations, offering their assistance with merchandising support, training and more. Over the past year, CalExotics has expanded their team to extend their efforts even further. In fact, the company has assisted over 1,500 locations across the United States.

CalExotics also offers an online training tool that is specifically designed for retail employees. The CalExotics Institute offers courses that allow industry professionals to educate themselves on the newest products from CalExotics and JOPEN, the latest sales techniques, and access sexual health and wellness education. The CalExotics Institute provides certification and free gifts to incentivize users. Since its inception, CalExotics Institute users have taken over 9,000 courses.

“Retailers are essential to our business. They assist with product selection and help promote and educate the end consumer. They are brand advocates and the more we can support them the stronger our brand will be,” says Jackie White, Executive Vice President of CalExotics.

Merchandising support tools are also available from CalExotics. Point of purchase displays, signage, collateral and more are available to retailers. Contact CalExotics, or visit their website for more information.

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