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LELO HEXTM Condoms Showcased at INFARMA Spain
Stockholm/ San Jose/ Melbourne – From March 21st to 23rd, Barcelona hosted the 29th Annual INFARMA Fair, which was organized jointly by the Pharmacy Colleges of Barcelona and Madrid in collaboration with Interalia, and held in the Gran Vía Exhibition Center. During the 3 day event, more than 25,000 professionals in the pharmaceutical sector attended in addition to nearly 200 national and international speakers that spoke at 9 panels and more than 50 professional workshops around this year’s chosen topic: “Value for the pharmacy. Value for the patient.”
HEX™ was showcased at the event, garnering great interest and enthusiasm among attendees. Many were impressed with the unique packaging, but amazed at the ingenuity of the hexagonal structure, and by the thinness and strength of the latex. Of the reactions from the crowd, many expressed that HEX™ was something they ‘would be delighted to have in [their] pharmacy’ and even that ‘[HEX™] is really what we need, to start using condoms again.’
Alberto Gooding, Communications and Marketing Manager at LELO, noted that, “INFARMA is a critical event for introducing new products to the health sector of Spain, and we were pleased to meet with such an enthusiastic, receptive group of industry professionals, not to mention pharmaceutical students and the public. It is the ideal environment to present a product like HEX™, which is such a crucial new product for sexual health that it needs to be name on everyone’s lips.”
Retailers interested in knowing more about LELO products can visit lelo.com and reach out to sales@lelo.com.
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