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pjur Launches 30th Anniversary Celebrations at Altitude

By on April 7, 2025

Las Vegas, NV – This year’s Altitude trade show was held from March 17 through 19 in Las Vegas. pjur used the event as a platform to launch a sales contest and special gift campaign for retailers to mark its 30th anniversary.

pjur is turning 30 – and wants retailers to join the celebrations

For 30 years, the pjur name has been synonymous with quality and innovation. This success would not have been possible without the loyalty shown by its retailers. So, to mark its anniversary, the Luxembourg company has decided to give something back: As part of a large-scale sales contest, retailers in the USA and Canada will have the opportunity to collect points with each sale to win great prizes like a MacBook Air or an iPad Air. The campaign starts on April 1.

Gift campaign to launch on April 14

Alongside the sales contest, US retailers can also benefit from a new “gift with purchase” campaign, which is set to start on April 14. With every order of a 100 ml bottle of pjur ORIGINAL, the retailer will also get a 30 ml bottle of pjur AQUA NAKED to pass on to the end customer.

“The campaigns we’ve planned – particularly the sales contest – are our way of saying thank you to retailers for their loyalty over the years. We know that if it wasn’t for retailers and the amazing sales they’ve generated, we wouldn’t be celebrating our 30th anniversary. We’re incredibly proud that our premium products are still the top choice for retailers and millions of customers worldwide. We want to thank pjur retailers for their loyalty and celebrate our success together. We’re looking forward to continuing our partnerships for many years to come,” explains Alexander Giebel, CEO and founder of pjur.

www.pjur.com

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