- Lovehoney B2B Valentine’s Day Greedy Girl Special Offer
- CalExotics Moves to One-Year Warranty Program
- Lovehoney names Sarah Warby as CEO
- ORION Sex Report 2019
- Satisfyer Acquires Worldwide Rights to Penthouse
- Review – Naked Addiction Rotating and Vibrating Dildo – BMS Factory
- Review – Every Girl – Rocks-Off
- Clandestine Partners with Calvista for AUS & NZ Distribution of MIMIC
- Chi Chi LaRue’s to Open Second LA Store
- Made Downunder Drop-Ship Offer to Aussie Retailers for Valentine’s
- Svakom Sponsors Intimate Lifestyle Event in Sydney
- January 2019 ANME Show Now Sold Out
- New State-of-the-Art Facility Added to the ANME Show
- Tami Aguilar – Pipedream VP of People
- CalExotics Team Recognized by XBIZ
- Perfect Fit Brand Releases New Male Masturbator
- Sportsheets Celebrates One Year On The Evine Network
- Shots Release New LOVELINE Collection
- Review – Buck Angel Fun Boy – Perfect Fit Brand
- Review – Tiffany and Coco – Rocks Off
Liliana Brenninkmeijer – CalExotics Brand Ambassador at Scala
International adult wholesaler Scala has appointed Liliana Brenninkmeijer as its new brand ambassador for CalExotics.
Brenninkmeijer will be Scala’s primary go-to person for all CalExotics-related matters and will help retailers maximize the brand’s sales potential.
“The addition of Liliana Brenninkmeijer as our specialised CalExotics brand ambassador opens the door to new, exciting developments in the exclusive Scala and CalExotics partnership,” Scala said announcing her appointment.
“Liliana’s diverse background in consumer psychology, erotic B2C retail and product development ensures she is able to interpret current market trends and help retailers use them to maximize their own CalExotics sales potential,” Scala said.
“Liliana will be dedicated to developing CalExotics’ brand presence on the European market, working on brand awareness and promotion in conjunction with the Scala sales team and CalExotics representatives, which translates into in-store trainings and workshops for Scala retailers, plus the creation of new marketing materials to help boost sales.
“We’re excited about Liliana arrival, as her professional experience and social, energetic personality will no doubt benefit the promotion of CalExotics as a must-have, quality brand in any retail assortment.”
Brenninkmeijer worked as a retail assistant at Pure Lust Boutique in Amsterdam and later was recruited by LELO as business development manager for Benelux.
“I am very excited about my new challenge at Scala, as the company’s impressive heritage in the industry and its international presence as a premium distributor offer many dynamic prospects,” Brenninkmeijer said.
You must be logged in to post a comment Login