Valentine’s Day Cupid Dr. Sadie to Spice-Up Morning Radio

By on February 1, 2017

Libidos beware! Dr. Sadie Allison is embarking on her annual national radio tour in support of Valentine’s Day for the 16th successful year – talking up today’s sauciest sex toys to 15 million eager-to-please romancers.

Dr. Sadie’s brand has partnered with industry leaders Calexotics, Doc Johnson, Ohmibod, Womanizer, Vibratex and The Rabbit Company to tease their hottest products during her show ‘n tell segments with wide-eyed DJ’s eager to try them out – or try them on!

“This is pure fun,” says Dr. Sadie. “The DJs love it, I love it, and listeners get swept up in it. The result is an enthusiastic rush to to see what we’ve been talking up, and to spice up their own day of romance and intimacy.”

Dr. Sadie became radio’s go-to Valentine’s Day personality by showing she could talk frankly about sex and toys in a compelling way that doesn’t stray from mainstream FCC standards. The result is she’s invited back year after year. Another reason? A major ratings spike during the hotly contested morning drive.

Promoting at breakneck pace, Dr. Sadie will be the featured guest during 35 phoners every 15 minutes, from January 30 to February 1, starting at 4 am Pacific time. She then hits the road – toys and Tickle Kitty VP John Renko in tow – for live in-studio interviews on powerhouses Minneapolis’ KQRS, Detroit’s WDZH, Los Angeles’ KLOS, Washington DC’s WRQX, the nationally syndicated Indianapolis’ WBFQ 130-market with 8 million listeners, and others.

Susan Colvin, Founder and CEO of CalExotics, says “We’re ecstatic to have Dr. Sadie promote Calexotics on her radio tour. She’ll have her trusty Mini Marvels Silicone Marvelous Massager with her, so listeners can get up close and personal with our hottest new product.”

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